Find Global Craft Beer Buyers, Importers, Distributors

Looking to grow your Craft Beer exports? Our Craft Beer buyer database provides verified contact details of importers, distributors, and wholesale buyers sourcing Craft Beer across major international markets. Connect with companies that match your scale and supply capabilities—from boutique retailers to large-scale distributors. With our fast lead generation, you can find the right B2B leads quickly and efficiently. Start growing your international sales with reliable Craft Beer importers and wholesale buyers in just a few clicks.

Top Craft Beer Buyers, Importers, Distributors

Connect with verified Craft Beer importers, wholesalers, and bulk buyers worldwide. These trusted partners are actively sourcing from reliable suppliers. Start growing your sales and global reach today!

Rakuten

Rakuten is one of Japan’s largest online marketplaces, offering a vast range of products across multiple categories, including electronics, fashion, home goods, beauty, and food & beverages. The platform operates as a shopping mall-style marketplace, allowing businesses and independent sellers to create personalized storefronts and sell directly to consumers. Unlike traditional e-commerce retailers, Rakuten provides a diverse shopping experience with a mix of well-known brands, specialty stores, and unique regional products. Food & Beverage on Rakuten Rakuten is a major destination for food lovers, offering an extensive selection of groceries, gourmet foods, and beverages. Key categories include: Japanese Specialty Foods – Rakuten is a go-to platform for authentic Japanese ingredients, including miso, soy sauce, seaweed, dried fish, and rice. Regional specialties such as Kyoto matcha, Hokkaido dairy products, and A5-grade wagyu beef are widely available. Snacks & Confectionery – Customers can find popular Japanese snacks like Pocky, mochi, dorayaki, senbei (rice crackers), and a variety of traditional and modern sweets from local artisans and major confectionery brands. Fresh & Frozen Foods – Rakuten offers fresh seafood, premium meats, seasonal fruits, and frozen meals from reputable suppliers, making it a great resource for high-quality groceries. Instant & Packaged Foods – A wide variety of instant ramen, curry packs, and pre-made meal kits are available, catering to those looking for quick and easy meal solutions. Beverages – The platform features an impressive range of Japanese teas (green tea, matcha, hojicha), sake, shochu, craft beers, and imported wines. Specialty coffee, health drinks, and energy drinks are also widely available. Health & Organic Foods – Rakuten has a strong selection of organic, gluten-free, and health-conscious food options, catering to those with dietary preferences or restrictions.

Korea, Republic of South Korea

Jd

JD.com (Jingdong) – Products & Food/Beverage Offerings JD.com is one of China’s largest e-commerce platforms, known for its vast selection of products across categories like electronics, home appliances, fashion, beauty, and groceries. Unlike marketplace-style platforms, JD.com primarily operates on a direct retail model, meaning it procures, stores, and ships products directly to customers, ensuring high-quality standards, fast delivery, and authentic goods. Additionally, JD’s third-party marketplace allows select merchants to sell their products, expanding the variety available to consumers. Food & Beverage on JD.com JD.com has a strong presence in food and beverage sales, offering a broad selection of local and international groceries, fresh produce, and specialty items. Key categories include: Fresh Produce & Seafood – JD.com is a leading supplier of fresh fruits, vegetables, meat, and seafood, leveraging its cold-chain logistics network to ensure products stay fresh during delivery. Premium imported seafood, Wagyu beef, and organic vegetables are widely available. Dairy & Beverages – The platform offers a variety of milk, yogurt, and plant-based dairy alternatives, alongside popular Chinese teas, herbal drinks, coffee, energy drinks, and soft drinks. Imported and domestic alcoholic beverages, including baijiu, wine, whiskey, and craft beers, are also well-stocked. Snacks & Confectionery – JD.com features a large selection of Chinese and international snacks, including nuts, dried fruits, mooncakes, biscuits, chocolate, and traditional sweets. Popular snack brands like Three Squirrels (nuts) and White Rabbit (candy) are frequently available. Instant & Packaged Foods – JD.com carries a huge variety of instant noodles, ready-to-eat meals, canned foods, sauces, and condiments from China’s top brands, as well as imported products from Japan, Korea, and the West. Health & Organic Foods – JD.com caters to health-conscious consumers with organic, gluten-free, sugar-free, and functional food products, including protein powders, vitamins, and dietary supplements. Luxury & Imported Foods – The platform also provides a selection of high-end and imported gourmet foods, including European cheeses, premium chocolates, caviar, and truffle products.

China

Concierge Sales Total Wine & More

Welcome to Total Wine & More, America's Wine Superstore. We pride ourselves on offering the largest selection of fine wines, spirits, and craft beers at the best prices. Our extensive inventory includes top-quality wines, beer, and spirits, ensuring that we cater to every palate and occasion.

USA

Majestic Wine

Majestic Wine is the UK’s largest specialist wine retailer, offering an extensive selection of wines, beers, and spirits. With over 200 locations and a team of knowledgeable and friendly staff, they provide personalized recommendations for any occasion. Customers can explore a diverse range of products including fine wines, organic options, and craft beers, all with a focus on quality and customer experience.

United Kingdom

About markets & trends in the Craft Beer industry

The global craft beer market is experiencing significant growth, driven by evolving consumer preferences and a rising interest in premium beverages. Craft beer is increasingly seen as a healthier alternative to mass-produced beer, aligning with trends toward natural ingredients and artisanal production methods.

Regions like North America and Europe dominate the market, but emerging markets in Asia and South America are showing rapid adoption. Consumers are seeking unique flavors, sustainable production processes, and functional benefits such as low-alcohol or gluten-free options. This shift has created opportunities for niche and premium craft beer variations.

Additionally, younger demographics are driving demand for innovative packaging and branding, further fueling the market's expansion.

Which countries import the most Craft Beer?

Craft beer imports are growing globally, with certain regions leading the charge in demand and consumption.

Europe: Germany, UK, and Belgium are top importers, with Germany holding a significant market share.
North America: The United States and Canada are major importers, driven by a strong craft beer culture.
Asia: China, Japan, and South Korea are emerging markets, with increasing interest in premium and niche craft beers.
Middle East: UAE and Saudi Arabia are showing growth, especially for non-alcoholic craft beer options.

Traditional markets like Europe and North America remain dominant, but emerging markets in Asia and the Middle East are rapidly catching up.

Craft Beer buyer segments and preferences

Understanding the diverse buyer segments in the craft beer market is crucial for manufacturers aiming to meet their needs effectively.

Distributors: Seek reliable supply chains and consistent quality to cater to local retailers and restaurants.
Retail Chains: Prefer well-packaged, branded products with a strong consumer appeal.
Bars & Restaurants: Focus on unique flavors and seasonal varieties to attract customers.
Specialty Stores: Look for niche, premium craft beers with artisanal qualities.
Online Retailers: Require efficient logistics and attractive packaging for e-commerce platforms.

Manufacturers should tailor their offerings to align with these preferences for better market penetration.

How to export Craft Beer internationally

Exporting craft beer involves several critical steps to ensure compliance and successful market entry.

Research target markets and identify demand trends.
Obtain necessary export licenses and certifications.
Ensure compliance with labeling and packaging regulations.
Partner with reliable distributors or importers in the target country.
Arrange logistics, including shipping and customs clearance.
Develop a marketing strategy tailored to the target audience.

Following these steps can help manufacturers navigate the complexities of international trade.

Craft Beer export compliance & certifications

Compliance with export regulations and certifications is essential for entering international craft beer markets.

European Union

CE marking for product safety.
Compliance with EU labeling regulations, including allergens and nutritional information.
Organic certification for eco-friendly products.

United States

FDA approval for ingredients and labeling.
Alcohol and Tobacco Tax and Trade Bureau (TTB) compliance.
State-level regulations for distribution.

Middle East

Halal certification for non-alcoholic craft beers.
Strict labeling requirements for alcohol content.

Manufacturers should also avoid common pitfalls like incomplete documentation and non-compliant labeling to prevent rejections.

Packaging & labeling requirements for Craft Beer

Proper packaging and labeling are crucial for craft beer to meet buyer and regulatory expectations.

Preferred packaging types include:

Glass bottles for premium craft beers.
Cans for lightweight and eco-friendly options.
Kegs for bulk buyers like bars and restaurants.

Mandatory label elements include:

Product name and alcohol content.
Ingredients and allergens.
Manufacturer details and country of origin.
Expiration date and storage instructions.

Using sustainable materials and eye-catching designs can further enhance product appeal.

What's the average wholesale price for Craft Beer?

Wholesale pricing for craft beer varies based on quality, origin, and market demand. Prices are typically quoted on an FOB (Free on Board) basis.

Premium Craft Beer: $60–$80 per case (24 bottles).
Standard Craft Beer: $40–$55 per case (24 bottles).
Non-Alcoholic Craft Beer: $30–$45 per case (24 bottles).

Grade/Type	Price Range	Unit	Notes
Premium Craft Beer	$60–$80	Per case (24 bottles)	High-quality ingredients, artisanal production.
Standard Craft Beer	$40–$55	Per case (24 bottles)	Mass-market appeal with consistent quality.
Non-Alcoholic Craft Beer	$30–$45	Per case (24 bottles)	Growing demand in health-conscious markets.

Exporters should also account for freight, duties, and packaging costs when setting prices.

How to find Craft Beer buyers, importers, distributors

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FAQs

What's included in the Craft Beer buyer database?

The Craft Beer buyer database encompasses verified contact information of importers, distributors, wholesalers, and retail outlets that are actively involved in the craft beer trade. Each entry usually provides the company name, country of operation, type of buyer, contact person (if available), email, phone number, and notes on product preference (e.g., IPA, Stout, Lager, Ale). Many entries also provide LinkedIn profiles or company websites for easy outreach.

What countries import the most Craft Beer?

The leading countries importing Craft Beer include the United States, the United Kingdom, Canada, Australia, and Germany. The U.S. and the U.K. have a strong craft beer culture, while Canada, Australia, and Germany are experiencing a surge in craft beer popularity. Growing markets in Asia are also showing a steady increase in craft beer imports.

What's the minimum order quantity buyers expect?

The minimum order quantities (MOQs) can differ based on the type of buyer. Retail chains and importers often expect MOQs of 1-2 pallets per SKU, while distributors and wholesalers may order larger quantities. Buyers in the foodservice industry often start with smaller volumes, particularly for initial orders. Craft beer exporters offering flexible MOQs have a higher chance of securing trial orders.

Should I offer FOB or CIF pricing when exporting Craft Beer?

Both FOB (Free on Board) and CIF (Cost, Insurance, Freight) pricing methods are common in the craft beer trade. FOB pricing is often favored by seasoned buyers who manage their own logistics, while CIF pricing is suitable for new buyers or those who prefer an all-inclusive delivery service. Providing both pricing options allows you to cater to a broader range of international buyers.

What is the HS code for Craft Beer?

The main HS code for craft beer exports is 2203, which covers beer made from malt. This includes traditional beers and newer craft beer variations. It's crucial to verify the specific subheading with your customs broker or local trade authority to ensure smooth customs clearance and accurate tariff application.

How do I contact the Craft Beer buyers from the database?

You can connect directly using the contact information provided in the database — typically through email, phone calls, or LinkedIn. Start with a brief, customized introduction, include your company details, craft beer product catalog, certifications (if any), and inquire if they're currently sourcing new suppliers. Following up after 5-7 days is recommended for better response rates.