Find Global Herbal Tea Buyers, Importers, Distributors
Connect with verified Herbal Tea importers, wholesalers, and bulk buyers worldwide. These trusted partners are actively sourcing from reliable suppliers. Start growing your sales and global reach today!

Numi Pure Wellness

TRUONG GIANG DISTRIBUTOR CORP

GRANDIR NATURE

La Ruca
About markets & trends in the Herbal Tea industry
The global Herbal Tea market is experiencing significant growth, driven by increasing consumer awareness of health and wellness. Herbal Tea is becoming a preferred alternative to traditional caffeinated beverages due to its natural and functional benefits.
Key trends include rising demand for organic and sustainably sourced products, as well as growing interest in premium and niche varieties such as detox teas, immunity-boosting blends, and herbal infusions tailored for relaxation or energy.
Consumption patterns are shifting, with emerging markets in Asia and the Middle East adopting Herbal Tea as part of their daily routines. In established markets like Europe and North America, consumers are exploring new flavors and functional benefits, driving innovation in the industry.
Which countries import the most Herbal Tea?
Herbal Tea is a globally traded commodity, with demand concentrated in both traditional and emerging markets.
- Europe: Germany, France, and the UK are leading importers, driven by health-conscious consumers and a preference for premium products.
- Asia: China and Japan are key markets, with growing interest in herbal blends for wellness.
- Middle East: UAE and Saudi Arabia are emerging as significant importers, reflecting a shift towards healthier beverage options.
- North America: The US and Canada remain dominant markets, with a focus on organic and functional teas.
Traditional markets like Europe and North America continue to dominate, but emerging regions are rapidly increasing their share of imports.
Herbal Tea buyer segments and preferences
Understanding buyer segments is crucial for manufacturers aiming to meet diverse market needs.
- Retail Chains: Require consistent quality, attractive packaging, and competitive pricing to appeal to end consumers.
- Health & Wellness Brands: Focus on organic certifications, functional benefits, and unique blends tailored to health-conscious buyers.
- Foodservice Providers: Look for bulk packaging and cost-effective solutions to cater to cafes, restaurants, and hotels.
- Distributors: Seek reliable supply chains and flexible order quantities to serve diverse retail and wholesale clients.
- Online Marketplaces: Demand visually appealing packaging and strong branding to attract digital shoppers.
How to export Herbal Tea internationally
Exporting Herbal Tea requires careful planning and adherence to international trade regulations.
- Market Research: Identify target markets and understand their specific requirements.
- Compliance: Ensure products meet regulatory standards, including certifications and labeling.
- Documentation: Prepare export documents such as invoices, packing lists, and certificates of origin.
- Logistics: Choose reliable shipping partners and plan efficient transportation routes.
- Packaging: Use export-grade packaging to protect product quality during transit.
- Marketing: Develop a strong brand presence to attract buyers in international markets.
Herbal Tea export compliance & certifications
Meeting export compliance and certification standards is essential for entering global markets.
European Union
Products must comply with EU food safety regulations, including pesticide residue limits and organic certifications.
- EU Organic Certification
- ISO 22000 for food safety management
- Fair Trade Certification
United States
Herbal Tea must meet FDA requirements and adhere to labeling standards.
- USDA Organic Certification
- Non-GMO Project Verification
- FDA Food Facility Registration
Middle East
Halal certification is often required, along with compliance with local food safety standards.
- Halal Certification
- GCC Food Safety Standards
To avoid rejections, ensure accurate documentation and compliance with destination-specific requirements.
Packaging & labeling requirements for Herbal Tea
Proper packaging and labeling are critical for Herbal Tea to meet buyer and regulatory expectations.
Preferred packaging types:
- Biodegradable tea bags
- Resealable pouches
- Glass jars for premium blends
Mandatory label elements:
- Product name and description
- Ingredient list
- Net weight
- Country of origin
- Certifications (e.g., organic, fair trade)
- Expiration date
Using sustainable materials and clear labeling can enhance product appeal and compliance.
What's the average wholesale price for Herbal Tea?
Wholesale prices for Herbal Tea vary based on quality, origin, and market demand. Below is a breakdown of typical pricing benchmarks:
| Grade/Type | Price Range | Unit | Notes |
|---|---|---|---|
| Organic Premium Blends | $20–$30 | per kg | Certified organic, high-demand markets |
| Standard Herbal Mix | $10–$15 | per kg | Widely available, mid-range quality |
| Bulk Loose Leaf | $5–$8 | per kg | Cost-effective for distributors |
| Functional Teas | $15–$25 | per kg | Specialized blends with added health benefits |
Exporters should also account for freight, duties, and packaging costs when pricing their products.
How to find Herbal Tea buyers, importers, distributors
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FAQs
What's included in the Herbal Tea buyer database?
The Herbal Tea buyer database includes verified contact information of importers, distributors, wholesalers, and retail chains that actively source Herbal Tea. Each entry typically consists of the company name, country, buyer type, contact person (when available), email, phone number, and product focus notes (e.g., organic, flavored, bulk, or specific type of herbal tea). LinkedIn profiles or websites are also often included for easy outreach.
What countries import the most Herbal Tea?
The top Herbal Tea importing countries include the United States, Canada, Germany, the United Kingdom, and France. Recently, China and India have surged as major importers due to the rising popularity of Herbal Tea in these regions. The demand for premium and organic Herbal Tea is particularly high in these markets.
What's the minimum order quantity buyers expect?
Minimum order quantities (MOQs) vary depending on the buyer type. Retail chains and importers typically expect MOQs of 1–2 pallets per SKU, while distributors and wholesalers may order 500–1,000 liters or more in bulk. Foodservice buyers often start with smaller volumes, especially for first-time orders. Suppliers who offer flexible MOQs are often more likely to secure trial orders.
Should I offer FOB or CIF pricing when exporting Herbal Tea?
Both FOB (Free on Board) and CIF (Cost, Insurance, Freight) are common in the Herbal Tea trade. FOB pricing is preferred by experienced buyers who handle their own logistics. CIF pricing is usually favored by newer buyers or those who prefer a complete delivery option. Offering both options may help you appeal to a wider range of international buyers.
What is the HS code for Herbal Tea?
The HS code for Herbal Tea is 0902. This covers tea, whether or not flavored. However, it's important to verify the specific subheading with your customs broker or local trade authority. Accurate HS classification ensures smoother customs clearance and the correct application of tariffs.
How do I contact the Herbal Tea buyers from the database?
You can reach out directly using the contact details provided in the database, typically via email, phone, or LinkedIn. Start with a short, personalized introduction, include your company information, Herbal Tea product catalog, certifications (e.g., Organic, Fair Trade), and ask if they're currently sourcing new suppliers. Following up after 5–7 days is recommended for better response rates.

