Find Global Cake Buyers, Importers, Distributors
Connect with verified Cake importers, wholesalers, and bulk buyers worldwide. These trusted partners are actively sourcing from reliable suppliers. Start growing your sales and global reach today!

ASDA STORES LTD.

LowCarbLove

Cub

Great American Cookie & Pretzels
Top Importing Countries for Cake
Required Certifications for Cake Exports
About markets & trends in the Cake industry
The global cake industry is experiencing robust growth, driven by evolving consumer preferences and increasing demand for premium and functional products. Cakes are no longer just celebratory items; they are becoming daily indulgences in many regions.
Health-conscious trends are shaping the market, with consumers seeking low-sugar, gluten-free, and vegan cake options. Additionally, sustainability is influencing production, with buyers favoring eco-friendly and ethically sourced ingredients.
Emerging markets in Asia and the Middle East are adopting Western-style cakes, while traditional markets like Europe and North America are exploring unique flavors and artisanal products. There is also a growing interest in niche categories such as protein-enriched or functional cakes that cater to specific dietary needs.
Which countries import the most Cake?
Cake imports are dominated by regions with high disposable incomes and a strong culture of baked goods consumption.
- Europe: Germany, France, and the UK lead imports, accounting for over 40% of the region's total demand.
- Asia: China and Japan are key players, with rising interest in premium and artisanal cakes.
- Middle East: Saudi Arabia and the UAE are emerging markets, driven by a growing expat population.
- North America: The US remains a top importer, with demand for innovative and health-focused products.
Traditional markets like Europe focus on quality and heritage, while emerging markets prioritize affordability and novelty.
Cake buyer segments and preferences
Cake buyers vary widely, each with specific preferences and requirements. Understanding these segments is crucial for manufacturers.
- Retail Chains: Require consistent quality, competitive pricing, and reliable supply for mass-market distribution.
- Specialty Stores: Focus on unique, artisanal cakes with premium ingredients and attractive packaging.
- Foodservice Providers: Seek bulk quantities and customizable options for restaurants, cafes, and catering services.
- Online Retailers: Demand innovative, shelf-stable products with appealing designs for e-commerce platforms.
- Health-Focused Brands: Look for functional cakes with clean labels, low sugar, and dietary-specific certifications.
How to export Cake internationally
Exporting cakes internationally involves several key steps to ensure compliance and successful market entry.
- Market Research: Identify target markets and understand local consumer preferences and regulations.
- Documentation: Prepare export documents, including invoices, certificates of origin, and customs declarations.
- Certifications: Obtain necessary certifications such as ISO, HACCP, or organic labels, depending on the market.
- Packaging & Labeling: Ensure compliance with local packaging and labeling standards.
- Logistics: Partner with reliable freight forwarders to manage shipping and delivery.
- Distribution Channels: Establish relationships with local distributors or retailers to reach end consumers.
Cake export compliance & certifications
Compliance with export regulations and certifications is critical for accessing international markets.
European Union
EU regulations emphasize food safety and traceability. Key certifications include:
- ISO 22000
- HACCP
- Organic Certification (if applicable)
Ensure compliance with labeling laws, including allergen declarations.
United States
The US requires adherence to FDA standards. Important certifications include:
- FDA Registration
- Non-GMO Project Verification
- Gluten-Free Certification (if applicable)
Proper documentation and accurate labeling are essential to avoid customs delays.
Middle East
Halal certification is mandatory for most countries. Other requirements include:
- GCC Food Labeling Standards
- Import Permits
Ensure compliance with local customs and religious guidelines.
Packaging & labeling requirements for Cake
Proper packaging and labeling are essential for preserving cake quality and meeting buyer expectations.
Preferred packaging types include:
- Plastic trays with sealed lids for freshness
- Eco-friendly paper boxes for premium products
- Vacuum-sealed bags for extended shelf life
Mandatory label elements include:
- Product name and description
- Ingredient list with allergen information
- Net weight and expiration date
- Storage instructions
- Manufacturer details and country of origin
Using sustainable materials can enhance appeal to eco-conscious buyers.
What's the average wholesale price for Cake?
Wholesale cake prices vary based on quality, type, and origin. Prices are typically quoted as FOB (Free on Board) from the exporting country.
- Basic Cakes: $2.50–$4.00 per kg
- Premium Cakes: $5.00–$8.00 per kg
- Functional Cakes: $7.00–$12.00 per kg
Exporters should factor in freight, duties, packaging, and margins when setting prices.
| Grade/Type | Price Range | Unit | Notes |
|---|---|---|---|
| Basic | $2.50–$4.00 | Per kg | Standard flavors, mass-market |
| Premium | $5.00–$8.00 | Per kg | Artisanal, high-quality ingredients |
| Functional | $7.00–$12.00 | Per kg | Health-focused, niche markets |
How to find Cake buyers, importers, distributors
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FAQs
What's included in the Cake buyer database?
The Cake buyer database includes verified contact details of importers, distributors, wholesalers, and retail chains that actively source cakes. Each entry typically features the company name, country, buyer type, contact person (when available), email, phone number, and notes on product focus (e.g., gourmet, organic, gluten-free, bulk). Many entries also include LinkedIn profiles or websites for easy outreach.
What countries import the most Cake?
The top cake importing countries include the United States, Germany, the United Kingdom, France, and Canada. The U.S. and European countries have a high demand for both volume and premium cakes. Emerging markets in Asia, particularly China, are also seeing a steady increase in cake imports.
What's the minimum order quantity buyers expect?
Minimum order quantities (MOQs) vary by buyer type. Retail chains and importers typically expect MOQs of 1–2 pallets per SKU, while distributors and wholesalers may order in larger volumes. Buyers often start with smaller volumes, especially for first-time orders. Cake exporters offering flexible MOQs are more likely to secure trial orders.
Should I offer FOB or CIF pricing when exporting Cake?
Both FOB (Free on Board) and CIF (Cost, Insurance, Freight) are common in cake export trade. FOB pricing is preferred by experienced buyers who handle their own logistics. CIF pricing is ideal for newer buyers or those who prefer a turnkey delivery option. Offering both options allows you to appeal to a wider range of international buyers.
What is the HS code for Cake?
The main HS code for cake exports is 1905, which covers bread, pastry, cakes, biscuits and other bakers' wares. It's essential to verify the specific subheading with your customs broker or local trade authority. Accurate HS classification ensures smoother customs clearance and proper tariff application.
How do I contact the Cake buyers from the database?
You can reach out directly using the contact details provided in the database — typically via email, phone, or LinkedIn. Start with a short, personalized introduction, include your company info, cake product catalog, certifications (e.g., Organic, Gluten-free), and ask if they're currently sourcing new suppliers. Following up after 5–7 days is recommended for better response rates.

